What could be more thrilling than clothing with a design aesthetic that is self-described as being a mix “between classic and that sense of madness”? How about discovering that the quote is coming from designer Phillip Lim as he discusses the launch of his new collaboration with Target?
Launching in stores on September 15th, 2013, the 3.1 Phillip Lim for Target collection will offer both women and men a chance to own a piece of Phillip Lim for themselves from price points as low as $19.99. The collection will be made up of over 100 pieces, offering something for everyone. And from the sneak peeks in Target’s campaign video, the 3.1 Phillip Lim for Target collection looks as if it is going to be one of the retailer's most sophisticated to date.
Authored by John Ibbitson
Image from Metro
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