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Sunday, June 30, 2013

Mythology-Inspired Speedsters: Jeremy Scott and Mercedes-Benz Collaborate on the New smart fortwo


Designer Jeremy Scott brings a whole new meaning to the term fast fashion with his latest collaboration with Mercedes-Benz, which brings the designer’s signature wings and street style to the electric-powered smart fortwo. The stylish, concept version of the smart fortwo edition by Jeremy Scott also features polished-chrome details, diamond-stitched seats, and a crisscross-seatbelt design straight out of a sci-fi flick.

In a press release for the avant-garde automobile, which will have a limited run made available for purchase sometime in late 2013, the designer states: “I wanted to design something out of the ordinary, something that expressed my dreams and fantasies and that transferred my fashion ideas to automotive design.”

Though many of the features of the original design have been toned down for retail, the smart forjeremy concept car is on display in Dundas Square in Toronto and showcases the smart as the designer had originally intended it.

Authored by John Ibbitson

Images from Daimler AG and THE BRUNETTES' own collection *images from THE BRUNETTES' collection not to be used without providing a source link to this posting

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